When our students succeed, Kentucky succeeds.
Across undergraduate, graduate and professional programs
Directly deposited for practicing healthy behaviors and learning
Demonstrating real-world, long-term compound growth
UK Athletics announces Football Jersey Patch Partnership with UK Invests to champion students’ financial well-being
As Kentucky Football begins a new era under Head Coach Will Stein, UK Athletics is partnering with UK Invests to make the groundbreaking program the Official Jersey Patch Partner of Kentucky Football.
Beginning with tomorrow’s game against Youngstown State, the UK Invests logo will appear on Wildcat Football jerseys to elevate storytelling around one of UK’s fastest-growing student success programs.
What Is UK Invests?
UK Invests is a first-of-its-kind initiative that helps students build financial confidence through education, investing and engagement.
Through the program, students can strengthen their understanding of financial wellness, practice real-world investing and earn rewards for participating in activities that support their academic success and personal well-being.
Developed in collaboration with Fidelity Investments®, UK Invests is designed to help students build habits that create lasting benefits for themselves, their families and their communities.
Why It Matters
Making every opportunity count: Keanu Kawata’s UK Invests story
We’re presented with numerous opportunities throughout our lifetime — some big, some small. But all it takes is one, the right one, to change your life.
For Keanu Kawata, a sophomore from Louisville majoring in accounting and finance in the Gatton College of Business and Economics and a student in Lewis Honors College, that opportunity is about more than earning a degree. It’s about gaining the knowledge and confidence to build a financially secure and successful future.
I’m most excited about building long-term financial independence. I want to continue investing in my future and building a portfolio that can grow as I move through my life. UK Invests is a great way to start investing in your future. And the earlier you start — the better. I’m excited to see how my account continues to grow.
Current Students
Open your account today to earn rewards for campus engagement and build lifelong financial skills.
Future Wildcats
Discover how UK invests in your personal and financial future from day one.
Alumni and Donors
Help expand access and empower more Wildcats to build lasting financial foundations.
Employees
Eligible University of Kentucky faculty and staff can enroll in UK Invests.